I read the whole chain — from the first impression to the money — and fix the stage where it breaks. When the bottleneck sits deeper than the campaign, I rebuild the offer, the customer journey, the creative process, the team and the marketing operations around it.
01 · Offer
Offer
Why should people care right now?
02 · Creative
Creative
What stops the scroll?
03 · Traffic
Traffic
Who should see it — and why them?
04 · Landing
Landing
What makes them trust and act?
05 · Tracking
Tracking
What actually brings leads or sales?
06 · Sale
Sale
Where do people drop before paying?
How far it can go
01Campaign
02Funnel
03Marketing operations
04Team & processes
05Works for you
From one creative to a system that works for you.
Education fair, India — representing Avicenna Batumi Medical University
About
I didn't come to marketing from a targeting course.
I started at 18, running a sales department in Moscow. Then I moved to Batumi and built a marketing department from zero for a high-tech, multi-branch hospital — accreditation, international expansion and a multilingual team to hire, train and lead as one.
Since then — 11 brands across radically different industries, from medicine and tourism to nightlife and iGaming, and Avicenna on the main stage of an education fair in India.
LocallyBased in Batumi: casinos, venues and city events — Eclipse, Radisson, poker tournaments, Batumi & Tbilisi events. I know the audience, the seasonality and the channels that work here.MarketsGeorgia — Batumi & Tbilisi · CIS · international projects · India — on the groundLanguagesRussian · English · GeorgianEducationCalifornia State University Northridge (USA) · Studio Cambridge (UK) · Sprachcaffe (Malta)
Inside the system · how the ads are run
ORBIT Performance System
Multidiator is the whole engine. ORBIT is my own methodology for its paid-traffic part — the five steps every campaign goes through.
O
Offer
Niche, competitor and product analysis — an offer people can't scroll past.
R
Reach
Audiences and creatives — the right people see the right message.
Daily optimization — cut the weak, scale the strong, lower the CPL.
T
Track & Scale
Analytics down to money — scale what pays off, predictably.
Trusted by
Earned trust. Experience that doesn't stand still.
I don't sit still — I keep growing and I'm not afraid of hard tasks. Growth is my thing.
Working with people who run a system with a single vision is the most effective thing — Angelina and her team turn any chaos into structure and momentum.
Business partner · SoloMed
Production, events, team, a unique way of seeing things — Angelina can be trusted with any work, public or internal.
Client · Events · MOON Club
She taught even beginners to perform on camera — I didn't know I could look like a TV professional.
Client · Content · MedCenter
I trust my paid ads to Angelina only.
Client · Performance · Eclipse
Identity & logo design — my own work
Домик в горах — family guesthouseEvelina BG — beauty salon, TbilisiProfice
Ways to work
Performance — or the whole growth engine.
01Diagnostic
Diagnostic
A 15-minute personal audit of your account or niche: where the budget leaks, what to fix first, a realistic cost per lead. Complimentary for selected projects.
Offer, creatives, launch, daily optimization and analytics across Meta and Google — plus in-app, Telegram Ads and affiliate networks where direct ads can't run. Measurable from day one.
When ads alone aren't enough: positioning, funnel, creative, brand, analytics — and the production behind it, up to managing your team and contractors. The whole acquisition engine, end to end.
AI call campaigns — reactivation & qualification of your base
Sales QC & processes — team lead for the sales department
Telegram Ads · in-app · affiliate networks
UGC · creative as a performance tool
Content that doesn't look like ads, but sells like ads.
Native-looking videos with performance logic — hook, pain, product moment, proof, CTA. UGC isn't extra content; it's a trust mechanism for paid social. Concepts, shoots and the faces in front of the camera — in one hand.
I don't promise magic numbers. I promise transparency and that we won't scale what doesn't pay off — first the economics, then growth. If the ads don't earn, we fix them, not pour more budget in.
What's the minimum ad budget?
For a meaningful test, usually from a few hundred dollars a month. Below that, we start with the diagnostic or with content instead of full management.
Do you work only in Georgia?
No. The focus is Georgia — Batumi and Tbilisi — but I take international projects too: fully remote, in Russian, English or Georgian, with clients in the CIS and worldwide. Meta Ads run wherever the platform is available; where it isn't, I work through other channels and strategy.
Which languages do you run ads in?
Russian, English and Georgian — for locals and for tourists. SEO for Georgia runs in all three as well.
What do reports include?
Money metrics, not vanity — cost per lead, number of leads and cost per result — plus a weekly call. You always see what the budget actually brings.
Before we start
First the presentation. Then the budget.
After the diagnostic you receive a concrete presentation: the strongest promotion routes for your case, clear services, prices and a step-by-step plan. No “let's see how it goes” — you see the whole route before you pay.
01/04Routes2–3 promotion routes for your case, ranked by expected cost per lead
02/04ServicesWhat exactly I do, what's included — and what isn't
03/04PricesA concrete number for your scope, not a range
04/04PlanWeek by week: what happens, who does what, when the first leads come
Diagnostic · 24–48 h
Find what's blocking growth.
Send your website, Instagram or ad account. Within 24–48 hours you get a short personal breakdown — complimentary for selected projects, not a sales call.
The stage where you most likely lose leads, bookings or sales
FLS · California State University Northridge · Intensive English, 2020Studio Cambridge, England · English course, 2011Sprachcaffe, Malta · English B2, 2017AI-Centr · Neural nets for work & business, 2025Universus · ChatGPT & Midjourney, 2024Udemy · ChatGPT for work, 2024
